While an exact figure could not be disclosed, a program of this magnitude costs the advertiser between $1 and $3 million. Hearst kicks off its “New Century Craftmanship Idea Series” ad campaign with Lincoln in select July and August issues of Hearst titles, as well as with a video series, that features “artisans” who carry through Lincoln’s branded message of craftsmanship and design through their own work.Debuting in print ads in O, The Oprah Magazine, House Beautiful, Harper’s Bazaar, Veranda and Esquire and in videos on these titles’ websites, Jeff Hamill, SVP of sales with Hearst Integrated Media, says, “These are the titles on which we agreed with Lincoln that provided the right kind of audience for the company and for this message.”The print portion of this campaign features chef Richard Blais, jewelry designer Karen Erickson and men’s fashion designer Kevin Stewart. The online video series includes these personalities as well as Max Wolff, director of design with Lincoln. Blais (along with a Lincoln MKX) will be spotlighted in O, The Oprah Magazine and House Beautiful; Erickson is featured with the Lincoln MKZ Hybrid in Harper’s Bazaar and Veranda; and Kevin Stewart will be seen along with the Lincoln MKX in Esquire.The video series is featured only on the titles’ websites, and are not available through Hearst’s apps. Hamill sees this ad campaign, “As a chance for the consumer to get deeper into the ideas behind Lincoln craftsmanship and Lincoln philosophy, which was really the brand driver for Lincoln in terms of this program.” Consumers can enter to win “goods” through featured videos, which Hamill defines as an opportunity to share an “experience” with the selected personality. For example, the individual that wins Stewart’s experience will receive clothing and an invitation to attend an upcoming fashion show. “It’s a perfect example of what we do with corporate sales, provide custom advertising solutions for our best advertisers. In a company of our size, we firmly believe we can bundle our appropriate assets in a very strategic way for any of our large advertisers’ needs,” says Hamill. “The key to good integration is to use each medium to its strength, and not have a one-size fits all approach.”
TEWKSBURY, MA — On Monday, Tewksbury’s State Senator Barbara L’Italien announced her endorsement of Selectman Mark Kratman in the 19th Middlesex State Representative race to succeed the late Rep. Jim Miceli.“I’ve known Mark for years and we have fought side by side to deliver on Tewksbury’s priorities. There is nobody better when it comes to advocating for his community,” said L’Italien. “Mark’s heart is this district – you never see him miss an event or an opportunity to bring people together for the betterment of the area. He will be an outstanding representative for Tewksbury and Wilmington and is the best candidate in this race.”“I am honored to receive this support from our state senator,” said Kratman. “Barbara has done a great job bringing taxpayer dollars to this district, for road repairs, to protect beds and jobs at Tewksbury State Hospital, for the Fire Department, and more. I look forward to following in Senator L’Italien and Rep Miceli’s footsteps in the legislature being this district’s voice in the state legislature. Miceli served with distinction for a long time and while he will be missed, I am ready to hit the ground running on day one.”State Sen. Barbara L’Italien & Tewksbury Selectman Mark Kratman(NOTE: The above announcement is from State Senator Barbara L’Italien’s Office.)Like Wilmington Apple on Facebook. Follow Wilmington Apple on Twitter. Follow Wilmington Apple on Instagram. Subscribe to Wilmington Apple’s daily email newsletter HERE. Got a comment, question, photo, press release, or news tip? Email email@example.com.Share this:TwitterFacebookLike this:Like Loading… RelatedSTATE REP RACE: Massachusetts AFL-CIO Endorses Mark KratmanIn “Government”STATE REP RACE: Massachusetts Teachers Association Endorses Mark KratmanIn “Government”STATE REP RACE: Mark Kratman Holds Successful Campaign Rally, Ready To Fight For Wilmington & Tewksbury At State HouseIn “Government”
European Parliamentary (EP) delegation discusses latest political developments in Bangladesh with senior leaders of the Bangladesh Nationalist Party (BNP) at the BNP chairperson’s Gulshan office on Wenesday. Photo: BNPVisiting European Parliamentary (EP) delegation on Wednesday met senior leaders of the country’s main opposition political party – Bangladesh Nationalist Party (BNP) – and discussed country’s latest political developments.Led by the chair of the South Asia Delegation of the EU parliamentary standing committee for foreign affairs Jean Lambert, the EU parliamentary delegation met the BNP leaders at the BNP chairperson’s Gulshan office this evening.Read more: EU asks Dhaka to hold inclusive electionsAfter the meeting, BNP secretary general Mirza Fakhrul Islam Alamgir told waiting reporters that they discussed country’s latest political developments and the verdict that sentenced BNP chairperson Khaleda Zia to five years in jail.“They told us that they want inclusive elections in Bangladesh,” said Fakhrul.He said the EU parliamentary delegation has come to Bangladesh essentially to assess the situation ahead of the next general elections.The BNP secretary general also said the EU is assessing the situation to decide whether they will send their election observers in the next polls.“They didn’t send observers in the 2014 general elections. That’s why, they hope that Bangladesh will get inclusive polls in future,” added Fakhrul.
Yasmine Arrington grew up like most of the other children in her neighborhood, but there was one part of her life that she kept mostly locked away, one that she says caused her lots of pain, embarrassment and financial struggles.For most of her life, her father was locked away in a Georgia prison while she lived in D.C. And later, after her mother died, she and her brothers ended up being raised by their grandmother.Arrington, 22, is a part of a growing demographic, children whose parents are behind bars. Approximately 2.7 million children in the United States have a parent who is incarcerated, according to experts..Local residents, City Councilmember LaRuby May (D-Ward 8), community organizations and others gathered recently in southeast Washington to discuss the phenomenon at a forum sponsored by the Strengthening Families and Communities Coalition. The event, titled “Improving the Lives of Children of Incarcerated Parents,” was held on Sept. 14 at the R.I.S.E. Demonstration Center.The panel was made up of Arrington, Harold Dean Trulear, an associate professor at Howard University School of Divinity; Cedrick Hendricks, acting deputy director of Court Services and Offender Supervision Agency; Christophe Beard, the management/program analyst at the D.C. Office of the State Superintendent of Education; Alan Inman, president of Global Peace Foundation-USA, Stuart Anderson founder and director of Family & Friends of Incarcerated People; Carole Fennelly, founder of Hope House DC, a nonprofit dedicated to helping men in prison stay in touch with their children; the Rev. Dr. Kendrick E. Curry, pastor of Pennsylvania Avenue Baptist Church, and K. Ivy Hylton, president and CEO of Youth and Families in Crisis.Hendricks explained how it can often be difficult for incarcerated parents to stay in touch with their children.“The fact that they’re as far away as California or West Virginia or Florida or Michigan makes it difficult for the families to stay in touch with their loved ones,” he said.“If you’re in Victorville in California, you’re not getting any visits,” Hendricks continued. “If you’re in Michigan, that’s a 10-hour drive. So, that has some impact on the ability of incarcerated persons to stay in touch with their children.”Hendricks explained how in a Hazelton penitentiary survey of 66 women, it was shown that usually when a parent is incarcerated, the child can end up in foster care, living independently or more often with relatives, usually the maternal grandmother.This is something to which Arrington, also a panelist, said she can attest.“I missed a lot of time growing up,” she said. “I missed having that father-daughter relationship. “When schools would have father daughter dances and girl scouts would have father daughter events I didn’t have my father there to participate.”“Fortunately, I still had a lot of other people — mentors and family and church family– that would speak positive to me: ‘You’re intelligent, beautiful. You’re going to make it and go far.’ So, I have a pretty good positive self-esteem,” Arrington continued.Arrington said her father is currently out of prison and has been able to obtain construction work through a federal agency. She said the two have been able to establish a positive relationship.Perry J. Moon, executive director of the Far Southeast Family Strengthening Collaborative, said the subject is important, particularly to residents of southeast D.C. “We see firsthand the impact that incarceration of parents causes young people: the trauma, the impact on their education and violence in the community,” he said.May told the audience that she introduced a bill to the District’s City Council in July that she said will help those children as well. The bill requires the mayor to identify children of incarcerated parents in the District and do a full assessment on them.“Once we find out what their profile is, then we look internally in the District and across the country for the best practices on how it is we serve the children that we identified,” May said.