: Founder preferences and founder opportunities. Many of the second entrepreneurs are not keen on their products or content, but that does not prevent them from success, such as singing, such as "bean fruit".
, "I’m an opportunistic investor,"
, I’m positioning my site like this:
3 and 90% bad information may be Internet users do not know, do not appear in the regular media, only on the BBS and BLOG.
a turnaround was the rise of micro-blog in the 2009. Gourmet people find blogs impossible, and if you want to spread it in micro-blog, a more professional recipe site is a better choice. As a result, a group of gourmet people began to cultivate their vegetable fields in my vegetable net, and their fans followed, becoming the early users of bean fruit.
so several people began to collect the basic necessities of life. Clothing is too complex, the industry chain is too long, the property can not afford to play, try online travel, found that is not good, and finally decided to eat around, so the birth of the bean fruit network predecessor, "I vegetable network."".
bean fruit network founder and CEO Wang Yuxiang
There are usually two motivations for entrepreneurship in
of website operation: I think the exact solutions for the user to cut back the user needs "is the most important, the importance of a general website is as follows: the market demand and target user understanding, product service development, technology, marketing. Website to focus on user experience, never exaggerate the role of marketing hype, the core of the web site is the user experience and product service value. Marketing is a blood transfusion, a web site can not always rely on blood transfusion, mainly depends on the value of the site and product development. even though I’m currently working as a website promotion, I can’t overstate the role of marketing in the website. The above understanding is and many senior Internet exchange, generally really understand the Internet, have the website operation experience of people have such common sense understanding. If your website does not do any promotion, relying on Internet users, word of mouth can do 10 thousand people a day to visit, you can have commercial value of this site.
Wang Yuxiang is digging from the blog, because my dish network page is designed specifically for the menu content, content publishing and reading experience is far better than the general blog, some bloggers began to try to publish content in my dish network, of course is still the main battle field of their blog.
I whim one day more than 2 months ago, to exercise their own on the Internet, Internet users insight into mentality, decided in the absence of any technical support, do not do any promotion, almost no cost your working time, no original content conditions, see yourself in a little time, a person to do a site for the first month can do much to flow.
positioning is good, then planning domain name, this is also very important, domain name and network name planning >
beans moved to the second ring galaxy SOHO this year, less than 5 kilometers from Tiananmen square. Wang Yuxiang said, "bean fruit is still exploring the business model, but from the income point of view, beans fruit commercialization has shaped, at present, bean fruit is missing, is a unique style."".
1, site positioning planning:
1, the world’s first specialized search for vertical aggregation of negative evaluation information website
"where do I have the time to cook?" asked the reporter when he asked whether he was cooking, "CEO, the bean fruit of the 7 year cookbook," Wang Yuxiang said.
two, site domain name planning
in 2007, when China Mobile 12580 product director Wang Yuxiang began brewing business, and several brothers plan to engage in a community website to earn money, the hottest time of the community is renren and happy, but for them, and the money and the lack of people, and there are two major sites in the front, this road is clearly dead.
bad review network www.buhao123.cn positioning:
lead: Wang Yuxiang, there is a time and mood to learn cooking recipes, recipes and buy pots, recommended refrigerator oven users. The money for literary and art youth is hard to make." He said.
so bean network gradually started, in 2011, bean fruit net won the grand 10 million yuan
"they’re very pure, and they don’t have the same opinion leaders as tech circles. They’re really writing their own lives and writing emotions."." "Their essays are like prose," Wang Yuxiang said."
2, 100% negative evaluation information: stars, celebrities, famous enterprises, famous products, famous books, famous movies, famous websites. There is no positive evaluation information.
delicacy is the best choice in the basic necessities of life, but it is very passive, because several old man can cook, Wang Yuxiang said: "if we do the dishes to estimate the site quickly went bankrupt."
so my new personal website planning should start with the needs of Internet users, must be the public demand, but also the general needs. But the most popular main demand: the basic necessities of life, innumerable websites idle away in seeking pleasure; yellow, gambling and drug users is the main demand, but the former China website has the contents of this area, two is not allowed to law. I want to do a web site that no one has ever done. At last, I think of the vertical aggregation of negative information, which should meet the needs of Internet users. Analyzing market demand: negative news websites. And cannot be a negative information commodity, which is BBS and Blog, because the mainstream news media and website information are basically spam, namely PR articles mainly.